Artificial Intelligence, Y2K, and Copywriting
April 1, 2024Anyone who knows me well knows I have a fundamental mistrust of technology. While I cannot say with certainty where…
How to master the art of writing for the web
March 25, 2024Are you guilty of skimming through articles, news, or blogs online, only to abandon them midway because they're too long…
Table 26 Needs Compelling Copy: Why A Former Server May Be The Copywriter You Are Looking For
January 8, 2024Let’s talk USPs for a moment. What is a USP? It stands for a unique selling proposition. It is that…Red Flags to Avoid When Starting Out as a Freelance Copywriter
September 18, 2023Red is my favourite colour. From the shade of lipstick to the flavour of candy, my love affair with all…Blogs Are Not Dead: Copywriting Blogs That Are Alive and Thriving
August 28, 2023It was a morning just like many others before it. I was sipping my extra-large latte, minding my business, and…
