Category: IDEA
Barbie and Inclusivity: A Step Forward, But With Room for Growth
Could Mattel’s new line of Barbie dolls signal a shift toward greater inclusivity? The introduction of Blind Barbie and a collection celebrating Olympic athletes shows their commitment to representation and…
What to Expect When You’re Expecting to Share Your Company’s Values
“Why are we allowing ourselves to get worked up over whether giant, multi-national corporations are pro-gay or have traditional American values? Corporations have but one value: shareholder value. Let’s stop…
Unmasking Silent Racism: The Stealthy Saboteur of Authentic Inclusion
Being an immigrant, racialized minority person living in North America is never a cakewalk. There is always an unsaid fear of not fitting in or not being good enough that…
Corporate Pride: A Double-Edged Sword for the 2SLGBTQIA+ Community
Last month was Pride Month! And with Pride Month comes corporate Pride, also known as rainbow capitalism. Corporate Pride is when companies celebrate Pride Month—also labelled as rainbow-washing, the strategic…
Culture’s Impact on Communication
Communication is fundamental to human interaction, serving as the first principle for relationships, collaboration, and understanding. However, the way individuals communicate is deeply influenced by the culture they belong to.…
The Imperative of Accessible Design in PR Communications: A Graphic Designer’s Perspective
With information flowing seamlessly across various platforms, the importance of accessible design cannot be overstated, particularly for professionals in public relations. As a graphic designer, I’ve witnessed firsthand the transformative…
She wants to be called what? Words and how they are a-changin’
When you first enter this brave new world of PR work and can’t wait to show off what a great copywriter you are, you have to remember something important: the…
Yes…and?
Ariana Grande has been in the spotlight lately, and there have been various discussions surrounding her. However, I think it’s time to discuss something more important she’s done recently. Let’s…
Creating Content Through A Different Lens
As I have entered a career that is new for me in many ways, I am reflecting on the question that I get so many times in my life when…
Professional Communicators and the Path to Reconciliation: A Guide to Actioning the 94 Calls
In recent years, the emphasis on reconciliation between Indigenous and non-Indigenous communities has intensified, with the Truth and Reconciliation Commission Report (TRC) providing a significant roadmap. The 94 Calls to…
The Challenges of Accessing Information and Communication
There are times when being a part of a niche group makes you feel special, and it is fun. Then, sometimes, you feel like you are fighting an uphill battle…
The Power of Colour: Bridging Accessibility in Communication
Introducing a new dimension In the realm of communication, there is a timeless emphasis on enhancing effectiveness through the art of message framing. This art involves structuring discussions to shape…