Latest Article
Bridging Security and People: How Communication Shapes a Strong Information Security Culture
Professional communicators bring immense value to their organizations. Whether supporting crisis response, engaging employees, customers, and partners, or strengthening relationships among key audiences, a dedicated communications team remains a vital asset. Communicators serve as strategic advisors to leadership, translating complex information into clear messaging that resonates with diverse stakeholders. They craft compelling narratives that build…
So, you want to start a podcast…
Starting your own podcast might seem like venturing into the wild unknown – a place where only the brave (or tech-savvy) dare to tread. Well, at least that’s how I…
Synergy in Social: Creating Content That Clicks
As any marketer today knows, social media is pivotal for brands to effectively connect with their audience. Creating value-driven content that aligns and balances brand and customer values is essential…
Beyond Borders: Multilingualism and Public Relations
I have always been in awe of people who can speak multiple languages apart from English. Someone closest to me speaks fluent Spanish in addition to his native tongue, English.…
The Imperative of Accessible Design in PR Communications: A Graphic Designer’s Perspective
With information flowing seamlessly across various platforms, the importance of accessible design cannot be overstated, particularly for professionals in public relations. As a graphic designer, I’ve witnessed firsthand the transformative…
She wants to be called what? Words and how they are a-changin’
When you first enter this brave new world of PR work and can’t wait to show off what a great copywriter you are, you have to remember something important: the…
Website Coming Soon…I think
My first article for PR & Lattes was released on June 11, 2023. At the time of writing, I was also working on building an extensive writing portfolio and had…
Embracing Change: Ontario’s Welcoming Approach to Talent
I’ve always believed that talent knows no boundaries. As someone passionate about diversity and inclusion, the recent news from Ontario struck a chord with me. It’s not just a policy…
Non-profit vs. Corporate: What’s the Difference?
Before I started studying public relations and strategic communications at Durham College, I didn’t ever consider what sector I wanted to work in. Maybe that sounds shocking, but maybe it’ll…
Navigating the Professional Playground: Three Tips for Developing your Confidence as a New Grad in the Workplace
Joining the workforce was one of the most intimidating experiences of my life. While positive feelings like excitement and anticipation accompanied the intimidation, I can most definitely say that I…
Social Media and the Process of Partnership Building
In the fast-moving world of social media, community management is a neglected aspect. You’ve probably heard about community management a lot if you’re involved in communications or marketing spaces, so…
PR & Advertising: What’s the Difference?
Some might say that public relations and advertising are the same – those people are wrong. While PR and advertising have many similarities and often bounce off each other, they…
Anti-hero or saviour?
Could the ‘Swifties’ be saving the National Football League? Welcome to my new article series, Lattes & Insights! This is a series where I interview industry experts, influencers, and leaders…
